Semrush MCP for AI agents

Runs at once (reads)

Looks things up in Semrush MCP without asking first. 14 actions.

• Audience researchAudience Analytics: visitor profile of a domain — demographics (age, gender, income, education, household size, occupation), audience interests, visitor geography by country, audience overlap between
• Backlinks researchBacklink Analytics: for a single domain's link profile — backlinks, referring domains and IPs, anchor texts, geographic and TLD distribution, Authority Score breakdown, domain and referring-domain cat
• Competitors researchCompetitive Research: find who competes with a domain in organic search, paid search, and Google Shopping (PLA); compare keyword overlap and backlink profiles between multiple domains; analyze market
• Domain overviewDomain Overview: high-level counters for a domain, subdomain, subfolder, or URL — Semrush Rank, keyword/traffic/cost totals, PLA, SERP Features. Use-if: rank, score, totals, global rank, or rank trend
• Execute reportExecute any Semrush report. Requires params from get_report_schema.
• Get report schemaGet parameters for a report. MUST call before execute_report if params unknown.
• Keyword researchKeyword Analytics: look up any keyword — search volume, CPC, competition, keyword difficulty, SERP results (organic and paid), related keywords, broad match variations, phrase questions, and ads histo
• Organic researchOrganic Search Analytics: the actual keywords and pages a domain, subdomain, or URL ranks for in organic search (position, volume, traffic). Use-if: you need the list of keywords/pages. Avoid-if: Semr
• Paid search researchPaid Search Analytics: keywords that trigger a domain's paid search (Google Ads) results, ad positions, CPCs, traffic estimates, unique ad copies with titles and descriptions, and historical PPC trend
• Position trackingPosition Tracking: ongoing rank monitoring within pre-configured project campaigns — track how a domain ranks for targeted keywords over time, daily position changes in organic and paid search, visibi
• ProjectsProject Management: list and inspect your Semrush projects (campaigns) — each project's ID, name, and tracked domain, plus which tools are enabled. Use first to obtain the project ID that position_tra
• Shopping researchShopping Analytics: keywords that trigger a domain's Google Shopping (PLA) ads, ad positions, traffic estimates, and unique product listings with titles and prices. Returns available reports. NEXT: ge