Google Analytics for AI agents
Agents read Google Analytics at once. Changes and sends are held for a person's approval by default.
About Google Analytics
Google Analytics tracks and reports website traffic, user behavior, and conversion data, enabling marketers to optimize online performance and customer journeys
What an agent can do in Google Analytics
Every Google Analytics action is classed by the platform as a read, a change or a send. Reads run at once. Changes and sends are held for a person by default.
Runs at once (reads)
Looks things up in Google Analytics without asking first. 55 actions.
- Batch Run Pivot ReportsTool to return multiple pivot reports in a batch for a GA4 property. Use when you need to fetch multiple pivot table reports with multi-dimensional analysis in a single request.
- Batch Run ReportsTool to return multiple analytics data reports in a batch. Use when you need to fetch multiple reports for one GA4 property in a single request.
- Check CompatibilityTool to list dimensions and metrics compatible with a GA4 report request. Use when you need to validate compatibility of chosen dimensions or metrics before running a report.
- Get AccountTool to retrieve a single Account by its resource name. Use when you need detailed account info after confirming the account resource name (e.g., accounts/100).
- Get Attribution SettingsTool to retrieve attribution configuration for a Google Analytics property. Use when you need to check attribution models, lookback windows, and conversion export settings.
- Get AudienceTool to retrieve a single Audience configuration from a Google Analytics property. Use when you need detailed audience information including membership criteria and filter clauses.
- Get Audience ExportTool to get configuration metadata about a specific audience export. Use when you need to understand an audience export after it has been created or check its status.
- Get Audience ListTool to get configuration metadata about a specific audience list. Use after confirming the audience list resource name.
- Get Custom DimensionTool to retrieve a single CustomDimension by its resource name. Use when you need detailed information about a specific custom dimension including its display name, scope, and parameter name.
- Get Data Retention SettingsTool to retrieve data retention configuration for a Google Analytics property. Use when you need to check event-level and user-level data retention durations and reset settings.
- Get Data Sharing SettingsTool to retrieve data sharing configuration for a Google Analytics account. Use when you need to check which data sharing settings are enabled for an account, including sharing with Google support, sa
- Get Google Signals SettingsTool to retrieve Google Signals configuration settings for a GA4 property. Use when you need to check whether Google Signals is enabled and the consent status for a property.
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- Get Key EventTool to retrieve a Key Event. Use after confirming the key event resource name. Read-only; create, update, or delete operations require the Google Analytics UI.
- Get MetadataTool to get metadata for dimensions, metrics, and comparisons for a GA4 property. Use to discover available fields before building a report — always derive dimension/metric apiNames from this output r
- Get PropertyTool to retrieve a single GA4 Property by its resource name. Use when you need detailed property configuration including display name, time zone, currency, and other settings.
- Get Property Quotas SnapshotTool to retrieve all property quotas organized by category (corePropertyQuota, funnelPropertyQuota, realtimePropertyQuota) for a given GA4 property. Use when you need to check current quota usage. Sna
- Get Recurring Audience ListTool to get configuration metadata about a specific recurring audience list. Use when you need to understand a recurring audience list's state after it has been created or to get the resource name of
- Get Report TaskTool to get report metadata about a specific report task. Use after creating a report task to check its processing state or inspect its report definition.
- List Account SummariesTool to retrieve summaries of all Google Analytics accounts accessible by the caller. Use when you need a high-level overview of accounts and their properties without fetching full account details.
- List Accounts (v1beta)Tool to list all Google Analytics accounts accessible by the caller using v1beta API. Use when you need to enumerate accounts. Note that these accounts might not have GA properties yet. Soft-deleted a
- List AdSense LinksTool to list all AdSenseLinks on a property. Use when you need to fetch all AdSense links for a given Google Analytics property.
- List Audience ExportsTool to list all audience exports for a property. Use when you need to find and reuse existing audience exports rather than creating new ones.
- List Audience ListsTool to list all audience lists for a specified property to help find and reuse existing lists. Use when you need to retrieve a property's configured audience lists after confirming the property ID.
- List AudiencesTool to list Audiences on a property. Use when you need to retrieve audience configurations for a Google Analytics property. Audiences created before 2020 may not be supported.
- List BigQuery LinksTool to list BigQuery Links on a property. Use when you need to retrieve BigQuery link resources associated with a Google Analytics property. Results support pagination for large datasets.
- List Calculated MetricsList Calculated Metrics
- List Channel GroupsTool to list ChannelGroups on a property. Use when you need to retrieve channel groups that categorize traffic sources in Analytics reports.
- List Conversion EventsTool to list conversion events on a property. Use when you need to retrieve conversion events configured for a given property.
- List Custom DimensionsList Custom Dimensions
- List Custom MetricsTool to list CustomMetrics on a property. Use when you need to retrieve all custom metrics configured for a given property.
- List DataStreamsTool to list DataStreams on a property. Use when you need to retrieve data stream configurations for a Google Analytics property.
- List Display & Video 360 Advertiser LinksTool to list Display & Video 360 advertiser links on a property. Use when you need to retrieve DisplayVideo360AdvertiserLink resources associated with a Google Analytics property. Results support pagi
- List DisplayVideo360 Advertiser Link ProposalsTool to list DisplayVideo360AdvertiserLinkProposals on a property. Use when you need to retrieve Display & Video 360 advertiser link proposals associated with a Google Analytics property. Results supp
- List Expanded Data SetsTool to list ExpandedDataSets on a property. Use when you need to retrieve expanded data set configurations for a Google Analytics 360 property.
- List Firebase LinksTool to list FirebaseLinks on a property. Use when you need to retrieve Firebase connections associated with a Google Analytics property. Each property can have at most one FirebaseLink.
- List Google Ads LinksTool to list GoogleAdsLinks on a property. Use when you need to retrieve Google Ads account links configured for a Google Analytics property. Supports pagination for large result sets.
- List Key EventsTool to list Key Events. Use when you need to retrieve all key event definitions for a given property. Key events are read-only via API; creation, updates, and deletion require the Google Analytics UI
- List Measurement Protocol SecretsTool to list MeasurementProtocolSecrets under a data stream. Use when you need to retrieve measurement protocol secrets for server-side event tracking.
- List PropertyTool to list GA4 properties based on filter criteria. Use when you need to find properties under a specific parent account or with specific firebase projects. Supports pagination and including soft-de
- List Recurring Audience ListsTool to list all recurring audience lists for a GA4 property. Use when you need to find and reuse existing recurring audience lists.
- List Reporting Data AnnotationsTool to list all Reporting Data Annotations for a specific property. Use when you need to retrieve annotations that document important events or periods in GA4 reporting data.
- List Report TasksTool to list all report tasks for a Google Analytics property. Use when you need to retrieve report task definitions and their execution status.
- List Search Ads 360 LinksTool to list all SearchAds360Links on a property. Use when you need to retrieve all Search Ads 360 links for a given Google Analytics property. Supports pagination for large result sets.
- List Subproperty Sync ConfigsTool to list SubpropertySyncConfig resources for managing subproperty synchronization configurations. Use when you need to fetch subproperty sync configs for a GA4 property.
- Query Audience ExportTool to query a completed audience export. Use when you need to fetch user rows with pagination.
- Query Audience ListTool to query an audience list. Use when you need to retrieve user rows from a GA4 audience list with pagination.
- Query Report TaskTool to retrieve a report task's content. Use this after creating a report task with CreateReportTask and confirming it is in ACTIVE state. This method returns an error if the report task's state is n
- Run Funnel ReportTool to run a GA4 funnel report. Use when you need a customized funnel analysis report for a given property. Funnel step sequence is determined by step attributes in the response, not row order.
- Run Pivot ReportTool to run a customized pivot report of Google Analytics event data. Use when you need a pivot table view with advanced segmentation and multi-dimensional analysis of GA4 data.
- Run Realtime ReportTool to run a customized realtime report of Google Analytics event data. Use when you need realtime data (last 30-60 minutes) with dimensions and metrics for a GA4 property.
- Run ReportTool to run a customized GA4 data report. Use when you need event data after specifying dimensions, metrics, and date ranges. IMPORTANT - DIMENSION/METRIC COMPATIBILITY: The Google Analytics Data API
- Validate EventsTool to validate Measurement Protocol events before sending them to production. Use when you need to verify event structure and parameters are correct before sending real data.
- List Event Create RulesTool to list EventCreateRules configured on a web data stream. Use when you need to retrieve event create rules for a specific GA4 property data stream.
- List SKAdNetwork Conversion Value SchemasTool to list SKAdNetworkConversionValueSchema configurations for an iOS data stream. Use when you need to retrieve conversion value schemas for iOS app tracking. Maximum one schema per property is sup
- List Subproperty Event FiltersTool to list all subproperty event filters on a property. Use when you need to retrieve event filters that route events to subproperties.
Held for approval by default (changes and sends)
Held for a person's approval by default. The approval is recorded and the action is sent once, never twice, with 10 seconds to undo. 12 actions.
- Create Audience ExportTool to create an audience export for Google Analytics. Use when you need to export a snapshot of users in an audience at a specific point in time. This initiates a long-running asynchronous request t
- Create Audience ListTool to create an audience list for later retrieval by initiating a long-running asynchronous request. Use when you need to create a snapshot of users currently in an audience. The method returns quic
- Create Custom DimensionTool to create a CustomDimension for a Google Analytics property. Use when you need to add a new custom dimension to track specific user properties, event parameters, or eCommerce item parameters.
- Create Custom MetricTool to create a custom metric in Google Analytics. Use when you need to define a new custom metric for tracking specific event parameters.
- Create Expanded Data SetTool to create an expanded data set for a property. Use when you need to combine specific dimensions and metrics into a custom dataset after property creation.
- Create Recurring Audience ListTool to create a recurring audience list that automatically generates new audience lists daily based on the latest data. Use when you need to automate audience list creation and reduce quota token con
- Create Report TaskTool to create a report task as a long-running asynchronous request for customized Google Analytics event data reports. Use when you need to generate large or complex reports that process asynchronous
- Create Rollup PropertyTool to create a roll-up property. Use when consolidating multiple GA4 properties into one aggregated view.
- Provision Account TicketTool to request a ticket for creating a Google Analytics account. Use when you need to initiate the account creation flow that requires user acceptance of Terms of Service.
- Send EventsTool to send event data to Google Analytics 4 using the Measurement Protocol. Use when you need to track server-side events that supplement client-side gtag.js or Firebase tracking. The Measurement Pr
- Update PropertyTool to update an existing GA4 Property. Use when you need to modify property settings such as display name, time zone, currency code, or industry category.
- Archive Custom DimensionTool to archive a CustomDimension on a property. Use when you need to remove a custom dimension from active use without permanently deleting it. Archived dimensions cannot be used in new reports.
Changes wait in Needs you
Changes and sends in Google Analytics are held for a person's approval by default. The approval is recorded, and the action is sent once, never twice, with 10 seconds to undo.
Related connectors
Google Analytics questions
Can an agent change data in Google Analytics on its own?
Not by default. Changes and sends in Google Analytics are held for a person's approval. The approval is recorded, and the action is sent once, never twice, with 10 seconds to undo.
What can an agent read in Google Analytics?
This connector lists 55 read actions. Reads run at once, without waiting for approval.
How does Google Analytics connect?
It connects with OAuth 2.0. Connectors are built and maintained by third-party developers; availability is confirmed during scoping.